Susan M. Eich
Effective communications are essential to driving business results. I bring more than 30 years of experience in public relations to my clients, including positions at three preeminent Twin Cities companies and as a co-founder of a successful Minneapolis public relations agency.
Areas of expertise
Protecting and enhancing reputation
— Crisis communications
— Issues management
— Media relations
— Litigation communications
Communicating company strategy and performance
— Earnings press releases and conference call remarks
— Annual shareholder meetings
— Investor days and analyst meetings
— Annual report writing and project management
— Proxy materials
— Acquisitions and divestitures
Supporting leadership
— CEO communications support
— Leadership and organizational changes
— Speechwriting
— Presentations
— Interview preparation
— Communications function organizational assessments
Reaching and influencing key stakeholders
— Op-ed writing and placement
— Thought leadership plan development
— Corporate responsibility and sustainability communications
— Articles and web content development
Promoting brands and products
— Publicity plans
— Product introductions and promotions
— Video development
Eich Public Relations LLC 